Overview
Lone Wolf Technologies offers an end-to-end real estate software platform trusted by 9,000+ brokerages. It provides comprehensive tools for brokerages and agents. Brokurz is a white-label all-in-one brokerage platform designed specifically for independent brokers who want complete brand control. This comparison helps brokers understand which solution fits their needs.
Platform Approach
Lone Wolf:
Lone Wolf provides a comprehensive end-to-end platform with multiple products including Back Office, CRM, transaction management, and more. It's designed for brokerages of all sizes, from small teams to large franchises.
Brokurz:
Brokurz is a white-label all-in-one platform specifically designed for independent brokers who want to build their own branded brokerage. It includes CRM, transactions, commissions, agent management, marketing, and AI automation—all under your brand.
Key Differences
White-Label Branding
Lone Wolf: Limited white-label capabilities. The platform typically shows Lone Wolf branding throughout the system.
Brokurz: 100% white-label branding. Your logo, domain, colors, and messaging throughout the entire platform. Agents and clients see your brand, not Brokurz.
Pricing Model
Lone Wolf: Typically uses per-user or per-agent pricing that scales with team size. Costs can range from $50-$150+ per user/month depending on modules.
Brokurz: Fixed monthly platform fee ($500-$2,000) with no per-user or per-agent fees. Predictable costs regardless of team size.
Target Market
Lone Wolf: Designed for brokerages of all sizes, including franchises and large organizations.
Brokurz: Specifically designed for independent brokers building their own branded brokerage operations.
Feature Comparison
| Feature | Lone Wolf | Brokurz |
|---|---|---|
| Back Office | ✅ Yes | ✅ Yes |
| CRM | ✅ Yes | ✅ Yes |
| Transaction Management | ✅ Yes | ✅ Yes |
| Commission Processing | ✅ Yes | ✅ Yes |
| 100% White-Label | ❌ Limited | ✅ Yes |
| AI Automation | Limited | ✅ Yes |
| Fixed Pricing | ❌ Per-user | ✅ Yes |
Cost Comparison for 20-Agent Brokerage
Lone Wolf:
- Per-user pricing: $50-$150 per user/month
- 20 agents × $75 average = $1,500/month
- Additional modules may cost extra
- Costs scale linearly with team size
Brokurz:
- Fixed platform fee: $500-$2,000/month
- No per-agent fees
- All features included
- Same cost for 5 agents or 50 agents
For a 20-agent brokerage, Brokurz typically costs 33-67% less than Lone Wolf, while providing 100% white-label branding that Lone Wolf doesn't offer.
Which Platform Should You Choose?
Choose Lone Wolf if you're part of a franchise or large organization that doesn't need white-label branding, and you're comfortable with per-user pricing that scales with team size.
Choose Brokurz if you're an independent broker building your own branded brokerage and want 100% white-label control, predictable fixed pricing, and all-in-one functionality without per-agent fees.
Why Independent Brokers Choose Brokurz Over Lone Wolf
- 100% white-label: Complete brand control with your logo, domain, and messaging—agents and clients see your brand, not Lone Wolf's
- Lower cost: Fixed $500-$2,000/month vs $1,500+/month for Lone Wolf (20 agents), with no per-agent fees
- Predictable pricing: Same cost whether you have 5 agents or 50 agents—costs don't scale with team size
- Built for independents: Designed specifically for brokers building their own branded brokerage, not franchises
Ready to Build Your Own Branded Brokerage?
Brokurz gives you Lone Wolf's comprehensive features plus 100% white-label branding and predictable fixed pricing—perfect for independent brokers building their own brand.